Week 3 - Artist OTW
Two artists, I found this week are Jeff Koons and Yayoi Kusama. A dog made of balloons, a pumpkin full of dots, and nothing special, these two works represent the contemporary art market. The two artists who captured both artistry and popularity have one thing in common. The point is that they used self-marketing that deviated from the existing form. A businessman in art, Jeff Koons Suppose there's anything unique about Jeff Koons, the 'most expensive artist to exist,' that he experienced 'real business' before becoming an artist. From membership desks at the Museum of Modern Art in New York to financial brokers on Wall Street. It gave Jeff Koons his perspective as a marketer who worked on financing the work. The marketing strategies studied to achieve higher sales rates as efficiently as possible have influenced today's work. Jeff Koons, dressed in a neat suit, has a bright smile, looks like a business person, and aims for the highest efficiency in his work met...
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